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Writer's pictureJonathan Wallentin Searle

Welcome to LUXURY LIQUID®

I have currently been apart of the bar industry for 4 years and I haven't regretted it for one second. From day one I instantly fell for the concept that anyone can utilise their inner creativity simply to express themselves however they want. A bar is basically an exciting playground that involves alcoholic beverages and you get that chance to stand on the glowing stage and impress exactly whoever you want.


That which caught my attention the most was that, the" bar and restaurant" industry is extremely demanding. Establishments need to be on their toes all the time, generating new and interesting concepts, as well as freshening up attractive inventory, to maintain seasonal standards. Subsequently, there are no limits to how much one can learn in this industry, especially from other co-partners, no matter your expertise and skill set.


Through discovering LUXURY LIQUID® you may follow my career and watch me development as a bartender. You will have the opportunity to browse my creative pieces of cocktail art, read up about the industry etc., and discover the opportunity to learn about what it means to be a bartender and how to enter this competitive and exciting industry. You will also learn about the basics and fundamentals of the alcoholic industry, study important, yet overlooked knowledgable topics such as wine, beer etc., and all the important fundamentals to unsure that you will feel comfortable behind the bar once you get as inspired as I am.

These chapters will soon be available in the LIQUID® GUIDE.






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